Marketing & Sales
mobi, pdf |eng | 2009-10-04 | Author:Joel Waldfogel

Is Yuletide Borrowing Bad? Many normal people would view Yuletide borrowing dimly, as yet another example of profligate American consumers living beyond their means. Because, of course, Americans do live ...
( Category: Christmas March 2,2016 )
epub, pdf |eng | 2010-10-18 | Author:Kevin Hogan [Hogan, Kevin]

( Category: Negotiating February 28,2016 )
epub |eng | | Author:Aidan Manktelow

TABLE 2.1 China: economic indicators a Real GDP (gross domestic product) is adjusted for price changes. Nominal GDP includes price effects. b GDP per head (US$ at PPP; purchasing power ...
( Category: Global February 21,2016 )
epub |eng | 2014-02-15 | Author:Luttrell, Regina [Luttrell, Regina]

The key here is to take a look around the next time you wonder what you should tweet. Is there anything of note happening in the office that your customers ...
( Category: Public Relations February 16,2016 )
epub |eng | 2011-09-29 | Author:Weiss, Alan [Weiss, Alan]

CHAPTER 6 THE CULT OF CEYK (CALL EVERYONE YOU KNOW) CAREFUL WHERE YOU STEP; YOU’RE CRUSHING REFERRALS UNTAPPED REFERRAL SOURCES AROUND YOU For people who are new to professional services, ...
( Category: Marketing February 12,2016 )
mobi |eng | 2011-09-29 | Author:Weiss, Alan [Weiss, Alan]

CHAPTER 6 THE CULT OF CEYK (CALL EVERYONE YOU KNOW) CAREFUL WHERE YOU STEP; YOU’RE CRUSHING REFERRALS UNTAPPED REFERRAL SOURCES AROUND YOU For people who are new to professional services, ...
( Category: Marketing February 12,2016 )
azw3 |eng | 2016-01-07 | Author:Verhoef, Peter C. & Kooge, Edwin & Walk, Natasha [Verhoef, Peter C.]

Table 4.1.1 Seven classic data analytics Averages can be misleading: Only looking at the average can be misleading, especially when there is much heterogeneity. Therefore, we strongly recommend not only ...
( Category: Research February 8,2016 )
epub, mobi |eng | 2015-11-13 | Author:Bob Nease

CUES FOR THE CLUELESS, CLUES FOR THE CUE-LESS You don’t have to take over a grocery store to make use of the “get in the flow” strategy. If you’ve ever ...
( Category: Marketing February 8,2016 )
epub |eng | 2013-02-05 | Author:Erik Deckers & Kyle Lacy

How Can You Influence These Factors? When Google released Panda, it caused a chill in the hearts of the SEO professionals—especially the black-hat ones—who had perfected their link-building software system ...
( Category: E-Commerce February 6,2016 )
epub |eng | 2014-01-30 | Author:Webster, Thomas J.; [Webster, Thomas J.]

Solution From condition (15.12), the equilibrium strategy profile from double marginalization is (15.19) From Eq. (15.6), the firm’s total profit from this strategy profile is (15.20) From condition (15.16), the ...
( Category: Strategic Planning January 31,2016 )
epub |eng | 2015-09-29 | Author:Josh Altman [Altman, Josh]

10 Always Have a House to Show Be prepared. —Boy Scout motto One day, at the beginning of my career, I was driving around with a hard-working agent who worked ...
( Category: Strategic Planning January 31,2016 )
epub, mobi, pdf |eng | 2014-01-29 | Author:Paul Rand [Paul Rand]

Newspaper advertisement GHP Cigar Company 1957 The kind of humor expressed by the “Dubonnet man” (originated by Cassandre) is inherent in the design itself. The “funny” face and general attitude ...
( Category: Advertising January 30,2016 )
epub |eng | 2015-10-05 | Author:Butch Bellah

Finding the right trainer There’s no hard and fast rule that a guest speaker or trainer has to be from within your own industry. In fact, sometimes it’s best if ...
( Category: Sales & Selling January 19,2016 )
mobi |eng | 2015-12-14 | Author:Kristy Sammis & Cat Lincoln & Stefania Pomponi & Jenny Ng & Edita Gassmann Rodriguez & Judy Zhou

Finding Pinfluencers to Share Your Brand Content So how do you go about finding influential people on Pinterest? Well, first let’s start with a simple benchmark: The average Pinterest user ...
( Category: Marketing January 19,2016 )
epub |eng | | Author:Quartz, Steven; Asp, Anette

Divergence and Its Discontents Although diversifying lifestyles is a potential way to confront the Status Dilemma, there are at least two main forces opposing it. First, adherents of existing lifestyles ...
( Category: Cognitive Psychology January 18,2016 )